AI by industry · Orthodontists

How orthodontists can get more consults with AI

Orthodontists get more consults by answering what parents and adults ask before they call: when to start, how long treatment takes, what the options are, and what a first visit involves. AI can draft those pages and reply quickly to inquiries. Stay modest in claims, avoid guaranteed results, and follow your state board’s advertising rules.

Map your practice: see what could run on its own

Enter your website. The Brain reads it and shows every step of your orthodontic practice that could run on its own, and what we would build first. Free, about 20 seconds, no sign-up.

Not ready? See an example map

Write for the parent and the adult

Two audiences search differently. Parents ask about age and timing. Adults ask about discreet options and treatment length.

Separate pages for each speak to their worries.

Referrals are a channel

General dentists and pediatric dentists send many patients. A simple way for them to refer, and a prompt, courteous update afterward, keeps them sending.

Ask referring offices what they want to know about your practice, and write a page that answers it.

No promises on results

Every smile and every case is different. Avoid promising timelines or outcomes. Describe the process, and let the consult cover the specifics.

Before and after photos need written consent and must follow advertising rules for your state.

Picture this

Examples of what it can look like in a orthodontic practice. Illustrations, not clients.

A mother searches about whether her daughter’s crowding needs early treatment. She finds your page on first visits at a young age and books a consult.

An adult looks for options that are less visible. Your page describes the choices you offer and what a consult covers, and he requests a visit.

A general dentist looks for an orthodontist to refer patients to. Your page for referring offices explains how to send a case and how you report back.

Map your practice in Westward’s Brain

Enter your website. The Brain reads it and shows every step of your orthodontic practice that could run on its own, and what we would build first. Free, about 20 seconds, no sign-up.

Not ready? See an example map

Questions

Can AI write my treatment pages?

It can draft them. An orthodontist should check every clinical statement.

Should I advertise free consults?

If you offer them, say so clearly. Check your state’s advertising rules first.

How fast should I answer consult requests?

As fast as you can, with a person confirming the time. Families often contact more than one practice.

Map your practice in Westward’s Brain