AI by industry · Solar installers

How solar installers can get more reviews with AI

Solar is a large decision, so homeowners read reviews closely. The best moment to ask is after a milestone the customer felt, like the day the system is turned on, not right after signing. AI can time the request, make it easy to leave, and draft replies for you to post.

Map your solar company: see what could run on its own

Enter your website. The Brain reads it and shows every step of your solar installation company that could run on its own, and what we would build first. Free, about 20 seconds, no sign-up.

Not ready? See an example map

Ask at the right milestone

The signing day is stressful and the install day is dusty. The day the homeowner sees their system running is the one they remember well.

Send the request then, with a short thank-you from the person they dealt with.

Reviews that mention the process

Prospects want to know how permits went, whether the crew cleaned up and who they could call. A gentle prompt, such as asking how the install and communication went, produces answers that help the next buyer.

Ask again after the first full month, when the homeowner has seen a real bill. Let them describe their own experience, and never suggest what to say.

Handle the bad ones carefully

A delayed permit is not always your fault, but a defensive reply looks worse than the delay. Draft a calm answer, offer to call, and keep details of the customer’s project out of public view.

Picture this

Examples of what it can look like in a solar installation company. Illustrations, not clients.

On the day a system is approved to turn on, the homeowner receives a thank-you and a link to review the company.

A reviewer complains about a long wait for the utility. A reply acknowledges it, explains in plain words what part you control, and invites them to call.

A homeowner mentioned during the install that the crew lead was great. The follow-up invites them to say so in a review, in their own words.

Map your solar company in Westward’s Brain

Enter your website. The Brain reads it and shows every step of your solar installation company that could run on its own, and what we would build first. Free, about 20 seconds, no sign-up.

Not ready? See an example map

Questions

Can I give a gift for a review?

Avoid it. Review platforms generally forbid rewards in exchange for reviews.

Should I ask every customer?

Ask those whose projects went well, and handle open problems first.

Where should reviews go?

Wherever buyers look. For most installers that means Google first, plus any directories your customers use.

Map your solar company in Westward’s Brain