AI by industry · Solar installers

Solar proposal follow-up that does not nag

Solar follow-up works when it matches why the homeowner stalled. Someone waiting on an HOA needs a different message than someone comparing batteries. AI can read the notes on each lead, draft the right nudge for that reason, and schedule the next touch. A rep approves or lets it run, as you choose.

Map your solar company: see what could run on its own

Enter your website. The Brain reads it and shows every step of your solar installation company that could run on its own, and what we would build first. Free, about 20 seconds, no sign-up.

Not ready? See an example map

Follow up on the reason

Most stalled solar deals have a specific cause: a roof that needs work first, a question about the utility process, a spouse not yet convinced, a timing issue with a move.

Writing that cause into the lead’s file lets each message speak to it, rather than asking if they are still interested.

Keep the long game in view

Some homeowners are not ready this year. A note to check in after their roof is replaced, or when the lease on a car ends, is more useful than monthly emails.

Honest messages only

A nudge should never invent a deadline. Do not claim a program is ending unless you have confirmed it, and say where they can verify it.

Picture this

Examples of what it can look like in a solar installation company. Illustrations, not clients.

A homeowner said they would decide after their HOA replied. Two weeks later, a message asks whether the HOA has answered and offers help with the application packet.

A prospect asked about a battery but wanted to wait until spring. A reminder is set, and a rep sees the full note before reaching out.

A lead asked about incentives and then went quiet. A message points to the official source for the program and offers a call to go through how it applies to their situation.

Map your solar company in Westward’s Brain

Enter your website. The Brain reads it and shows every step of your solar installation company that could run on its own, and what we would build first. Free, about 20 seconds, no sign-up.

Not ready? See an example map

Questions

How many follow-ups are too many?

That depends on your market, but a few well-timed messages beat many generic ones. Set a limit and let the system stop.

Can it follow up by text?

It can, within the consent rules that apply to texting. Check those rules for your state and keep records of opt-ins.

Map your solar company in Westward’s Brain