AI by industry · Solar installers
How solar installers can get more leads with AI
Solar installers get more leads by being the clear local answer to what homeowners ask before they ever request a quote: does my roof work, what happens with a battery, how long does permitting take. AI helps draft pages for each city and question, and reply fast to the people who respond. Keep every claim you publish accurate and specific.
Map your solar company: see what could run on its own
Enter your website. The Brain reads it and shows every step of your solar installation company that could run on its own, and what we would build first. Free, about 20 seconds, no sign-up.
Not ready? See an example map
Answer the early questions
Homeowners research before they talk to anyone. They want to know how roof age matters, what a battery does, how the utility process works, and who handles the paperwork.
Plain pages that answer these, in your own words, bring in people who already understand the basics.
City by city
Rules differ between cities and utilities. A page for each place you work, noting how permitting and inspection usually go there, is more useful than a generic one.
Check each detail with your permit team before you publish it.
Be careful with promises
Avoid claims about savings or payback unless you can support them for a specific home. Incentives and rates change, so link to the source instead of stating numbers from memory.
Picture this
Examples of what it can look like in a solar installation company. Illustrations, not clients.
A homeowner searches whether solar still makes sense with an older roof. They find your page explaining how roof condition affects timing, and request a roof check.
You do a lot of installs in a handful of cities. Each gets a page covering the local permit office and a few things homeowners ask there.
Map your solar company in Westward’s Brain
Enter your website. The Brain reads it and shows every step of your solar installation company that could run on its own, and what we would build first. Free, about 20 seconds, no sign-up.
Not ready? See an example map
Questions
Should I buy leads or build pages?
Both can work. Bought leads arrive fast but are shared with others. Pages take longer and keep bringing people to you.
Can AI write the pages for me?
It can draft them from your notes. Your permit and design team should check every technical statement.
How fast should I reply to a new lead?
As fast as you can with something useful. A first reply that asks about the roof and the electric bill beats a generic thank-you.
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